Tell-tale signs that your precious time is being taken up by AI-generated LinkedIn posts which are pretending to be 'thought leadership' content, masquerading as adding value to your network, based on a set of pre-defined key messages, to achieve commercial aims as part of a marketing strategy:
š· Use of a s**t stock image ā¼ļø Oxford commas š” A bit of an opinion but not enough to offend #ļøā£ #ļøā£ Overuse of hashtags (best practice is 3-5 but if using for reach, don't bother as it doesn't work like that) #ļøā£ Two word hashtags with capital letters in the middle hashtag#giveAway š Appropriate emoji to poster's company š Engagement and impressions will be okay and then really poor
I've not posted on here for a while as increasingly I find I'm fighting against a swathe of AI rubbish. If you want to build profile and brand, be human.
Be personable. Be authentic. People do business with people.
Most people don't like to have their time wasted reading absolute guff.
And no-one wants to do business with time-wasters. And for clarity, absolutely we use AI at Be Bold Media. We would be stupid not to embrace the opportunity it brings and our business is growing on the back of it.
But using it for content to build personal reach which converts into relationship building? Good luck and keep an eye on the metrics.
If you've a real, non-AI view, on what you're seeing on the feed, shout up.
Real video of real me attempting to drink real wine from something traditional I can't remember the name of, in Barcelona last month for the algorithm.
(With no apology to those fed up with the Oxford comma debate or the personal video content on what they deem should be a protected professional LinkedIn platform š ).