Frequently Asked Questions
Answers to common questions about our strategic PR and communications services.
What kind of clients do you work with?
We partner with ambitious B2B and public sector senior leaders who understand that strategic communication is a vital business or service driver. Our clients are typically in complex sectors like technology, professional services, manufacturing and economic development. They value senior expertise and are focused on achieving measurable results.
What makes you different from other PR agencies?
Our model is built on senior partnership, not the traditional agency pyramid. You work directly with experienced strategists who invest the time to deeply understand your commercial goals. We design our process to minimize your workload and act as a proactive partner, not just a reactive supplier.
We don't demand long commitments from our clients. We can scope bespoke activity or start a retained relationship with nothing more than a three-month understanding.
Why don't you do standard 12-month contracts?
When a client engages us, we want to ensure that the partnership is the right fit for both parties. By avoiding long-term contracts, we can remain flexible and responsive to our clients' evolving needs. In all honesty, when a relationship in comms is not working, it's not working for either party and we don't want to be tied-in to that kind of situation either.
Fortunately, it has never been a problem. Every client we have started a partnership with which was expected to be on-going has been just that. We've never separated from anyone after three months, partly because we have ensured a good fit before starting.
How do you measure the success of your work?
Success is measured against the specific business objectives we establish at the outset. While media mentions are a part of what we do, we focus on tangible outcomes like lead generation, stakeholder engagement, enhanced brand reputation, and securing strategic opportunities like high-profile awards.
Do you only work with clients in a specific location?
While we have deep roots in our local business community, we partner with clients across the country. Our strategic approach and digital-first mindset allow us to deliver exceptional results regardless of geography. We currently have clients from Scotland to Portsmouth, including one with bases around the UK coast and throughout the interior of the mainland.
What size of organisation do you work with?
We work with a diverse range of organisations, from small startups to large enterprises. Our flexible approach allows us to tailor our services to meet the specific needs of each client, regardless of their size.